Feel like audiovisual market dazzling thermal underwear market underwear market has been not only a warm cards, magic cards, hot card, thermal card name is a bit confusing, and thermal effects is hype, consumers election share of thermal underwear, a little smoke and mirrors, no reasons to buy. But from October 1 this year, the knitted thermal underwear standard will be in the national formal implementation criteria to guide this winter, thermal underwear market will no longer be "card" Heroes of.
Thermal underwear area walking in the mall, to hear the most is probably a certain warm thermal underwear rate how much are generally more than 50%, able to withstand the low temperatures of minus 30 degrees Celsius, warm cards and a variety of shops, magic cards calories charcoal cards, thermal card, Se Weika, Lycra cassette thermal underwear so that consumers get confused, I do not know why.
Insiders, warmth rate manufacturers to advertise said 70% to 80% actually use any material are lower, because there is no fixed standard in recent years, the field of thermal underwear has been quite a mixed bag, mixed products various misnamed concept of flying, there are many in the ordinary underwear posing as thermal underwear for sale at high prices, experts pointed out, the only publicly warmth retention, water vapor transmission rate of thermal underwear, functional targets that can really be called public supervision by social .
It is understood that after November 1, with the introduction of new standards, thermal underwear manufacturers on the product packaging or instructions must be clearly marked on the thermal underwear function indicators, warmth retention, units Weight warm rates, as well as the environmental indicators, formaldehyde content, while prohibiting promotional thermal card, warm card, Sewei Ka, magic card name. Some experts predict that the country will have the most thermal underwear enterprises to withdraw from the competition, from this year's thermal underwear market point of view, this forecast seems to have been confirmed.
Reporters learned, thermal underwear in the battle of the product in recent years, the concept of war, the price war has eliminated more than 40 thermal underwear brand, last year also abnormal fire more than a dozen brand has not disappeared, and the introduction of the new standard is expected to thermal underwear market pulled back from the fry concept of wind quality competition track.
Thermal underwear as decompression winter fashionable goods this year, the state has introduced a new industry standard, consumers in the end should be how to select thermal underwear? Reporter visited the the Taiyuan mall thermal underwear counter, and found that the sales staff, customers know very little about the new industry standard. Look at style, touch feel, become the focus when people buy thermal underwear than price, the experts pointed out that consumers buy thermal underwear must look carefully, Product warmth rate shall not be less than 30%, that is, thermal underwear to protect at least live 30% of the heat energy is not lost, if the warm rate below 30% is substandard products. The experts stressed that the rational choice to buy thermal underwear, compare product price, do not think that the more expensive the better, not blind credulity such as "card" like the concept of the so-called high-tech, choose the fabric soft and comfortable, light weight thermal underwear should resilient, better thermal underwear, thermal insulation and air permeability is inversely proportional.
Taiyuan station reported.
